Email Marketing
2020 Email Trends That Are Here to StayIt may be a new year, but some things are here to stay. Read along as we dive into a few of the 2020 email trends that will continue to shape the inbox this year.
Content and Creative
Behind the Scenes With Our Interactive Holiday CardA look at our 2020 holiday card: we all know that 2020 was a year like no other. So this year we created a holiday card for our clients and partners that fit the times.
Leadership
Four Ways We Have Changed As Marketers in 2020Experience is everything, and as marketers, we want to create memorable experiences for our clients and their customers across all touch points. So, when life shifted overnight to an unrecognizable state due to the pandemic, we also had to make the shift — as consumers and as business professionals.
Channel Partner Incentives
When Was the Last Time You Took a Second Look at Your Incentive Program?Distributed sales models provide a significant revenue stream for brands but understanding exactly what motivates your partners and drives the best revenue and growth outcomes for you is often complex.
Content and Creative
Personalization and Privacy in the Financial IndustryThere are few things people care more about keeping private than the details of their personal finances. So when banking entered the digital world, there were major concerns around privacy, data and how customers could know their information was secure.
Customer Experience
A Customer-First Approach to Navigate the Holiday Season (and Beyond)Three steps to put your customers in the driver seat to help navigate the holidays and beyond.