Customer ExperienceAssessment: Are You Meeting the Needs of Your Customers?
Ansira’s Customer Experience Readiness Assessment was designed to help brands evaluate how they are meeting the needs of customers. Take the assessment to gain key insights on your overall readiness within the CX landscape, uncover your gaps, and where to prioritize efforts across critical CX capabilities.
StrategyThe Connection Between Behavioral Science and Customer Experience: Part 1
Behavioral science concepts help to explain why people take certain actions in specific situations, and there's a clear connection when concepts are applied in marketing strategies.
Channel Partner MarketingThe Channel Effect: Future Focused
Future-proofing your Channel programs requires a collaborative partnership between both the enterprise brand and their distributed ecosystem.
Channel Partner MarketingThe Channel Effect: Partner Perspectives
Without the first-hand perspective collected by local partners, an enterprise's powerful, large scale go-to-market strategy could miss the mark and yield mediocre results.
e-CommercePreparing for Holiday 2021: 5 Considerations for Any Retailer’s Strategy
As retailers prepare for the upcoming 2021 holiday season, there are big questions as to what Holiday 2021 will look like. Read 5 things you should be considering regardless of the shape and size of the holiday season this year.
Performance Media MarketingThe Impact of Consumer Privacy on Facebook Conversions
With iOS changes continuously rolling out, as well as the impending deprecation of 3rd party cookies, it is more important than ever to future-proof your media approach.