CLIENT CASE STUDY

Entertainment company improves retailers’ digital presence

76%
retailer enrollment
About the client
  • Headquarters location:
    Englewood, Colorado
  • Number of affiliates:
    4000
  • Number of Employees:
    14200
  • INDUSTRY:
    Telecom
Unleash hyper-local activation and address every aspect of channel marketing
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A major entertainment company wanted to elevate their retailers’ digital presence, so Ansira created digital bundles they could enroll in to leave the execution to the experts.

The challenge

Local retailers needed a stronger digital presence

A major entertainment company wanted to reduce the number of vendors being used for different digital tactics while increasing their local digital presence for their retailers.

The solution

Digital bundles simplified online marketing

Ansira helped retailers improve their online presence by creating digital bundles they could choose to enroll in. Once enrolled, the marketing experts at Ansira handled all location execution on their behalf. As a result, digital advertising became effortless.

Do-it-for-me programs ensured that each retailer’s digital presence was maintained without day-to-day management. Each retailer could access up-to-date performance metrics through the Ansira platform, and quarterly calls from Ansira’s marketing concierge team ensured constant marketing plan optimization.