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Performance Marketing
Rise of the Superfan, Ep. 3: Fan Impact on Pro Sports Scouting TodayPodcast host Joanna McNeil talks about the shift of fan behavior in sports due to COVID-19 with Pro Scouts Kerry Robinson of the St. Louis Cardinals and Eric Ellingworth of the Dallas Cowboys.
Culture
Rise of the Superfan, Ep. 2: The Innovative MomPodcast host Joanna McNeil discusses a resource guide for working moms with special guest Elena Taylor, CEO & Founder of The Innovative Mom
Experiential Marketing
Rise of the Superfan, Ep 1: SubiefestPodcast host Joanna McNeil shares lessons from Subaru's record-breaking experiential event - Subiefest - with special guests Lauren Papasidero of Subaru and Shane Hampson & Mark Schomaker of Ansira.
Commerce
The New 4 Cs of Marketing: Commerce, Customer Experience, CRM, and COVIDHear from marketing, technology & commerce experts at Ansira, Cordial & Edible Arrangements as they examine what is needed at the future point of digital commerce.
Customer Experience
Transforming the CX to Create Brand LoyalistsHear experts from Forrester, Oracle, and Ansira discuss the latest Loyalty and CX trends, strategies, and research.
Channel Partner Programs
Podcast: Channel Partners Are People TooAnsira Channel leader Courtney Acuff joins the Channel Maven podcast to chat about partner loyalty and ways vendors can improve their channel programs to better serve both partners and enterprise customers.