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4 Ways to Measure the Value of Your Loyalty Program

Loyalty Programs

4 Ways to Measure the Value of Your Loyalty Program

To empower loyalty program success, brands need data to understand what motivates and drives consumer loyalty behaviors. These measurement tools provide insight into program performance uncovering how to better deliver your value proposition across customer interactions.

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Travel and Hospitality: What’s Next?

Analytics and Insights

Travel and Hospitality: What’s Next?

We help clients better understand the pandemic’s impact on consumers’ intent to travel and when that travel may occur, as well as consumer expectations for health and safety protocols while traveling.

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Why A Customer-Centric Design Approach is Critical For Brand Success

Customer Experience

Why A Customer-Centric Design Approach is Critical For Brand Success

Customer-centric design is more than a process to be implemented, it is a catalyst to help drive change and improve the overall customer experience.

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Restaurants: The Lasting Power of Technology + Human Engagement to Drive Growth

Adobe

Restaurants: The Lasting Power of Technology + Human Engagement to Drive Growth

Transformation, in the form of people, process, and technology happened overnight across a wide variety of industry verticals; especially restaurants.

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5 Loyalty Program Challenges — and How to Overcome Them

Loyalty Programs

5 Loyalty Program Challenges — and How to Overcome Them

Although gaining and retaining membership can be difficult, the benefit is that 36.5% of customers spend more on brands to which they are loyal, and 59.3% will refer their peers to these brands.

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10 Must-Have Channel Partner Marketing Technology Features

Ansira Edge

10 Must-Have Channel Partner Marketing Technology Features

Whether your channel partner network includes dealers, franchisees, local stores, agents, or resellers, we’re here to help improve the local customer experience and increase efficiencies between you and your partners.

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