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Tier 2 Automotive

Drive more qualified leads to your website and dealers’ lots

Ansira empowers automotive OEMs to orchestrate high-performing regional marketing programs. As a full-service partner, we synchronize your national brand strategy with local market execution. We can deliver targeted campaigns across digital, streaming, search, linear TV, and local community sponsorships that convert shoppers into showroom visits.

With Ansira, you can:

  • Maximize your Tier 2 co-op program performance
  • Increase dealer participation rates
  • Expand regional market penetration
  • Drive higher ROI from your co-op dollars

Drive breakthrough performance from your Tier 2 co-op programs.

cars in an automotive showroom

Trusted by major auto brands

“There’s nothing you can ask them to do that they can’t accomplish. The answer is always yes, and the follow-through is timely.”
Julie Campbell
, Shows & Special Events Specialist at Subaru

Why leading OEMs choose Ansira for their Tier 2 programs

REGIONAL CO-OP OPTIMIZATION

We pool dealer marketing dollars to maximize reach across regional markets while maintaining brand consistency.

DEALER PARTICIPATION ACCELERATION

Our platform makes it easy for dealers to participate in your Tier 2 programs, increasing uptake and maximizing fund utilization.

BRAND-TO-LOCAL COORDINATION

Seamlessly bridge your national Tier 1 messaging with regional Tier 2 campaigns that resonate with local market dynamics.

OEM PROGRAM EXPERTISE

We deliver purpose-built solutions for automotive co-op marketing with deep expertise in dealer networks and regional programs.

Drive results across every channel

Digital media

Target high-intent shoppers with optimized campaigns across paid search, social media, and display that connect directly to dealer inventory and drive qualified traffic.

Broadcast and streaming

Reach audiences through premium video content on streaming platforms plus strategic linear TV placements on local news and sports programming.

Community engagement

Build regional brand presence through targeted sponsorships of local events, sports teams, and community initiatives that resonate with your demographics.

Programmatic audio

Connect with commuters and music streamers through targeted audio ads that build awareness and drive showroom visits.

The Ansira automotive advantage

Proven automotive expertise

100+ years combined automotive experience

Deep relationships with major automotive brands including Toyota, Infiniti, and GM

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Purpose-built technology for automotive marketing challenges

Ready to optimize Your Tier 2 programs?

See how your OEM brand can achieve breakthrough performance with Ansira’s distributed growth platform. With 100+ years in business, our specialized automotive co-op marketing programs maximize your regional program performance and dealer participation rates.

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