Insights by Laura Cooling Braasch
VP, Client Partnership
Laura Cooling Braasch
Laura Cooling Braasch has been deep in the channel trenches for over 15 years, working with global tech brands to launch, scale, and rescue MDF and incentive programs of all shapes and sizes. She’s led everything from rolling out large-scale, mature global programs to consolidating fragmented regional programs into streamlined, centralized solutions.
Laura’s focus is driving real partner adoption, boosting fund utilization, and making sure these programs aren’t just operationally sound, but continuously evolving to stay ahead of the curve.