Accelerate year-end store visits with omnichannel media
From shelf to screen, Ansira helps beverage alcohol brands prove ROI where it matters most.
The competition for shopper attention has never been tougher. Shelf space is crowded, drinkers are more selective, and traditional tactics alone won’t cut it. Suppliers and distributors need omnichannel campaigns that win attention and prove results.
That’s where Ansira comes in. We help you deliver compliant, turnkey media programs with closed-loop reporting — tying every dollar to the metrics that matter most: store visits, purchase intent, and brand lift.
Make every dollar work harder. Omnichannel media gets results.
See our media packages
311%
more foot traffic to independent retailers
81%
increase in efficiency of store visits
136%
more conversions
Omnichannel media, everywhere your customers are
Paid search
Capture high-intent local shoppers exactly when they’re searching.
Social media advertising
Engage audiences on Facebook, Instagram, X, and more using data-driven segmentation and creative optimization.
Streaming & advanced TV
Target digital and streaming viewers across Streaming TV (OTT) and Advanced TV (ATV).
Display advertising
Deliver attention-grabbing creative campaigns at scale across premium sites.
Streaming audio
Stay top-of-mind with engaging audio placements on platforms like Spotify and Pandora.
Out-of-home (OOH)
Extend your message with strategically placed advertising like billboards in high-traffic areas.
In-store
From in-store media and audio to point-of-sale displays and branded merchandising, promote your brand with in-store materials that drive purchase decisions.
Linear TV
Reach broad audiences with traditional broadcast and cable TV — still one of the most powerful awareness drivers in beverage alcohol.
Online video (OLV)
Capture attention on YouTube and other video platforms with skippable and non-skippable ad formats tailored for engagement.
Choose the right package for your goals
Whether you’re looking to build awareness, expand reach, or maximize scale, Ansira’s media packages are designed to meet beverage alcohol suppliers and distributors where they are. Each option combines precision targeting with omnichannel tactics and clear performance reporting — so you can invest confidently and prove ROI.
Essential Package: core reach & impact
- Tactics: Display, online video
- Campaign Length: 6 weeks
- Budget Allocation: 66% display | 34% online video
- Estimated Impressions: 3.9M+ display | 708K online video
- Goal: Drive in-store visits and increase purchase intent
- Primary KPI: Cost per visit / foot traffic
- Targeting:
- Addressable Geofence: Reach households within a 10-mile radius of retailer locations.
- Geofence: Re-engage users who visit physical locations, retargeting them for up to 30 days.
- 3rd-Party Segments: Tap into audience data that aligns with your ideal customer profile.
Advanced Package: expanded visibility
- Tactics: Display, online video
- Campaign Length: 6 weeks
- Budget Allocation: 65% display | 35% online video
- Estimated Impressions: 7.7M+ display | 1.4M+ online video
- Goal: Drive in-store visits and increase purchase intent
- Primary KPI: Cost per visit / foot traffic
- Targeting:
- Addressable Geofence: Household-level precision around key retail locations.
- Geofence: Retarget users who visited designated physical locations for up to 30 days.
- 3rd-Party Segments: Expand reach with data segments that mirror your consumer base.
Elite Package: maximum scale & awareness
- Tactics: Display, Online video, Connected TV
- Campaign Length: 6 weeks
- Budget Allocation: 60% display | 30% online video | 10% CTV
- Estimated Impressions: 13.7M+ display | 2.3M+ online video | 449K CTV
- Goal: Drive in-store visits, increase purchase intent, and build brand awareness
- Primary KPIs: Cost per visit / foot traffic, awareness (CTV)
- Targeting:
- Addressable Geofence: Target households near priority retail outlets.
- Geofence: Retarget in-store visitors for up to 30 days post-visit.
- 3rd-Party Segments: Engage audiences that fit your brand’s customer profile
Program essentials
- Creative Assets: Suppliers provide creative; custom creative available as an add-on through Ansira’s creative services.
- Tracking & Reporting: For conversion tracking, a GTM container and pixels must be placed on supplier websites (coordinated with DS&I). Without tracking, upstream metrics (impressions, clicks, CTR, etc.) will be reported.
CLIENT CASE STUDY
How Local Marketing Funds Drove a 311% Increase in Foot Traffic for a Large Retailer
A 1,500-location retailer wasn’t seeing enough ROI with their state-level marketing spend, and they knew they were leaving money on the table. So, they partnered with Ansira to launch a hyper-local, omnichannel media strategy using Local Marketing Funds. The shared-cost model let them invest more without shouldering the full expense, while Ansira’s expertise helped them focus on channels that actually drive store visits: paid social, paid search, programmatic display, and video.
311%
more foot traffic to your local liquor stores
81%
increase in efficiency of store visits
136%
more conversions
Why beverage alcohol brands choose Ansira
Get expertly orchestrated, AI-fueled, performance-driven omnichannel advertising with Ansira.
Results you can prove
From cost-per-visit tracking to foot traffic dashboards, every campaign is measured with clarity and confidence.
Optimized for performance
Our AI-powered campaigns make over 147 million daily adjustments, automatically shifting spend to what’s working.
Reach you can leverage
We deliver more than 6 million unique ad experiences per day, and over 540 million daily impressions, ensuring your message scales with power and precision.
Compliance built in
Every channel — from display to connected TV — is protected with automated creative checks and industry-approved templates.
Trusted by your peers
Over 50,000 supplier and distributor reps already rely on Ansira for marketing support, from POS print to omnichannel media.
Unmatched buying power
Our established media networks mean preferred placements and better rates — so your investment goes further.
Ready for OND success?
The October, November, December season is make-or-break for beverage alcohol. With Ansira, you don’t just buy media — you gain a partner who knows compliance, understands distribution, and delivers ROI you can show to leadership.
