Blog
Marketing advice on the reg.
Commerce
Playing the Long Game: Adobe’s Commerce Strategy with MagentoAdobe's purchase of Marketo in 2018 may have been unexpected to some, but the international technology company had a carefully calculated plan for their commerce roadmap.
Adobe
Bring Your Own Data: The Steppingstone to a Data-Driven OrganizationThe concept of "Bring Your Own Data," combined with Adobe Experience Platform, provides real-time customer profiles that will drive your marketing forward and enable a truly data-driven organization.
EiQ
EiQ Sponsor Spotlight: Massimo Arrigoni of BEEGet to know EiQ sponsor BEE in this Q&A with the brand's CEO, Massimo Arrigoni.
Customer Experience
Coming to a Store Near You. Top 5 Trends of 2021.Digital channels got us through the height of the pandemic, often over-performing in a world where online experiences replaced face-to-face communication. These are the trends we see for 2021 and beyond.
EiQ
EiQ Sponsor Spotlight: Tasha Reasor of IterableGet to know EiQ sponsor Iterable in this Q&A with the brand's VP of Demand Generation & Customer Marketing, Tasha Reasor.
Channel Partner Marketing
As Shoppers Shift to eCommerce, a MAP Policy is a MustAs companies pivot to adapt to this dramatic shift in consumer behavior, many are learning that the eCommerce channel carries its own set of challenges and opportunities.