Our best advice for brand-to-local marketing.
By Mike Bradley | November 7, 20185 Loyalty Program Challenges — and How to Overcome Them
Although gaining and retaining membership can be difficult, the benefit is that 57% of customers spend more on brands to which they are loyal.
By Courtney Acuff | September 28, 2018How to Solve 6 Common Channel Partner Marketing Challenges
Through-channel marketing automation (TCMA) helps to reinforce the brand’s authority and leadership while providing simplified ways for channel partners to participate in local campaigns.
By Jennifer Chininis | September 20, 201812 Reasons Why Your Content Marketing Is Doomed to Fail
Whether you’re just starting out or wondering why your previous content efforts have failed, you should heed these warnings.
By Courtney Acuff | September 17, 2018What Channel Partners Should Ask Their National Brand
Instead of letting valuable dollars go to waste, channel partners should take the initiative and leverage local marketing, advertising, and promotional support.
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