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The Connection Between Email Strategy, Content, and Technology to Keep Your Sales Pipeline Active

By Emily Martínez | August 21, 2020

The Connection Between Email Strategy, Content, and Technology to Keep Your Sales Pipeline Active

Nurturing a lead to become a true opportunity requires a solid email strategy, content, and marketing technology.

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The Drive for Data: The Future of Automotive Marketing in a Customer-Centric World

The Drive for Data: The Future of Automotive Marketing in a Customer-Centric World

Ansira sponsored this Winterberry Group research delving into how automakers are using data in new and innovative ways, both pre- and post-pandemic, setting the tone for how brand management, promotions and digital experiences are to be orchestrated in a customer-centric focused future.

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7 Big Takeaways From Big Design 2019

By Amanda Goodwin | October 5, 2019

7 Big Takeaways From Big Design 2019

The most memorable insights from the annual user experience (UX) conference.

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5 Last-Minute Ways Retailers Can Boost Holiday Sales

By James Crolley | September 16, 2019

5 Last-Minute Ways Retailers Can Boost Holiday Sales

It’s not too late to implement strategies that maximize your marketing dollars to meet your fourth-quarter goals.

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How to Transform Your Loyalty Program

By Mike Bradley | September 13, 2019

How to Transform Your Loyalty Program

Whether it’s a deep dive into customer data, a martech audit, or an entirely new strategy, here are some ways to extract more value from your loyalty program.

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22 Best Practices Guaranteed to Improve Your MDF Programs

By Courtney Acuff | September 9, 2019

22 Best Practices Guaranteed to Improve Your MDF Programs

Representatives from Cisco, Sage, Citrix, and Red Hat share tips for driving positive change for brands and partners.

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Accessible Design: What’s Good for Consumers Is Good for Business

By Amanda Goodwin | August 23, 2019

Accessible Design: What’s Good for Consumers Is Good for Business

By meeting the needs of disabled consumers, brands improve experiences for everyone.

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What Metrics Matter in Your MDF Reporting?

By Courtney Acuff | August 15, 2019

What Metrics Matter in Your MDF Reporting?

Tips for measuring the effectiveness of your market development fund programs.

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