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A Customer-First Approach to Navigate the Holiday Season (and Beyond)

By Melissa Pringle | November 20, 2020

A Customer-First Approach to Navigate the Holiday Season (and Beyond)

Three steps to put your customers in the driver seat to help navigate the holidays and beyond.

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The Drive for Data: The Future of Automotive Marketing in a Customer-Centric World

The Drive for Data: The Future of Automotive Marketing in a Customer-Centric World

Ansira sponsored this Winterberry Group research delving into how automakers are using data in new and innovative ways, both pre- and post-pandemic, setting the tone for how brand management, promotions and digital experiences are to be orchestrated in a customer-centric focused future.

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Beacons: An Emerging Tool for Precise Location Marketing

By James Crolley | May 6, 2017

Beacons: An Emerging Tool for Precise Location Marketing

Marketers can deliver personalized, relevant, timely information to positively impact customer engagement and ultimately boost revenue.

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