We have some thoughts.
By Emily Martínez | August 21, 2020
The Connection Between Email Strategy, Content, and Technology to Keep Your Sales Pipeline Active
Nurturing a lead to become a true opportunity requires a solid email strategy, content, and marketing technology.
The Drive for Data: The Future of Automotive Marketing in a Customer-Centric World
Ansira sponsored this Winterberry Group research delving into how automakers are using data in new and innovative ways, both pre- and post-pandemic, setting the tone for how brand management, promotions and digital experiences are to be orchestrated in a customer-centric focused future.
By Megan Parks DuBose | March 25, 2018
Savvy Retailers Leverage Technology to Influence the Customer Journey
With a technology-driven marketing strategy, retail brands can meet the expectations of customers who expect to actively engage with brands before they buy.
By Courtney Acuff | November 30, 2017
How to Solve 5 Channel Marketing Problems With 1 Tool
With frictionless access to marketing assets, offers, and business rules, channel partners can deliver personalized, local experiences that meet brand standards — and customer expectations.
By James Crolley | May 6, 2017
Beacons: An Emerging Tool for Precise Location Marketing
Marketers can deliver personalized, relevant, timely information to positively impact customer engagement and ultimately boost revenue.