We have some thoughts.
EiQ eCRM Benchmark Report: The State of the Inbox 2021
The impact of email marketing is undeniable, but how do you break through a crowded inbox to increase email marketing ROI for your business? Ansira's 2021 EiQ eCRM benchmark report evaluates emails across the banking, insurance, CPG, and retail industry to measure against email best practices to establish benchmarks and identify critical areas of opportunity.
By Mike Moore | July 22, 2021
5 Steps for Choosing the Right CDP for Your Business
If you're looking to implement a new Customer Data Platform, the research process and considerations impacting your decision can be overwhelming. But you're not alone - we're breaking down five steps to help you along your journey.
By Mandy Stonerock | July 14, 2021
Navigating the Semiconductor Shortage With a Focus on Fixed Operations Sales
The global shortage of semiconductors is impacting the auto industry on a massive scale. As chip production begins to ramp back up to meet demand, dealers can pivot now to a fixed operations focus to offset the loss in revenue.
By Spencer Kollas | July 1, 2021
What Does Apple’s Mail Privacy Protection Update Mean for Email Marketers?
Apple recently made waves with the announcement of new privacy advancements for iOS 15, specifically with their Mail Privacy Protection feature. How will this affect email marketers? Here's what we know now and how to prepare.
By Leslie LeCroy | June 14, 2021
Email Design Systems: Laying the Groundwork for Collaboration
Introducing a modular approach into your email workflow can lead to increased efficiency, decrease production costs, and make it easier for you to iterate and innovate on your designs. Here's how.
By Brandi Merrill | June 9, 2021
Life After Bronto: Finding Your Next ESP
When Bronto announced in March that it was riding off into the digital sunset, customers were given only a matter of months to determine their ESP future. We're taking the guesswork out of the decision making process with steps to consider when evaluating a new ESP.
By Kevin Hill | May 27, 2021
Empowering Brands and Partners to Execute Local Campaign Activations at Scale
For end-to-end hyperlocal activation at scale brands must provide support for partners from planning to testing to evolving, and everything in-between.