Platform Development

Our experience on various platforms runs deep, including those that are directly related to CRM and loyalty and others that can be used to integrate with and/or develop CRM/Loyalty systems in part or in whole.

Ansira has worked with loyalty/engagement platforms such as CrowdTwist and PunchTab at both a strategic and technical level to integrate acquisition and activation functionality around platform features. We have built digital experiences that integrate with platform functionality to activate on targeted engagement behaviors such as opt-in, challenge-completion, rewards notification and redemption and more.

In addition to turnkey loyalty platforms, Ansira has developed proprietary loyalty systems for clients that leverage fully dynamic messaging and automated communications. We can integrate with payment processors such as Paytronix to handle points and rewards banking and ExactTarget to send out loyalty and rewards communications to millions of loyalty members. Ansira has expertise with the ExactTarget/Salesforce Journey Builder platform and has implemented a number of fully automated and dynamic communications utilizing this platform.

In addition to these platforms, Ansira has experience with NCR POS loyalty API and Aloha POS systems and has integrated with them to provide loyalty acquisition functionality.

Ansira has partnered with Kitewheel, a leading Gartner-ranked engagement and customer journey orchestration engine, to implement customer journeys for clients’ loyalty members. Ansira has been recognized as a leader by Kitewheel for its technical and strategic innovation in implementing loyalty communications.

Ansira is comfortable leveraging either Amazon Web Services or Microsoft’s Azure cloud infrastructure to develop or implement web-scale loyalty and engagement solutions that reliably reach and engage with audiences of millions.