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Julie Kinzie

VP, Content Marketing

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Julie brings her unique blend of publishing and strategic planning backgrounds to Ansira’s content marketing department, which she launched in June 2014. Since then she has helped clients such as Coca-Cola, Planet Fitness, FedEx Office, Domino’s, Benihana, and Mitsubishi generate more leads and boost customer engagement with effective strategies and targeted content for websites, email, direct mail, social media, and more. Prior to joining Ansira, she spent 15 years in the publishing industry, where she crafted web and emerging media strategies for magazine and newspaper websites and assisted magazine clients such as Cadillac, Chevrolet, Shiner Bock, and Ebby Halliday with their consumer marketing efforts.
Content Audit: The Content Marketer’s Best Friend

By Julie Kinzie | August 23, 2018

Content Audit: The Content Marketer’s Best Friend

Although marketers understand the importance of having a content strategy, often they don’t know where to start. This is precisely why a comprehensive content audit is so valuable.

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Why Content Matters in Retail Marketing

By Julie Kinzie | March 5, 2018

Why Content Matters in Retail Marketing

Retail’s winners are the brands that use innovative content to influence the customer journey. To gain market share, retail brands must find, define, and communicate their own editorial voice across channels.

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