Inclusion in a report by the analysts at Forrester is a competitive differentiator, and Ansira has been recognized by Forrester on several fronts. The research firm’s deep-dive reports, which objectively analyze specific technological and marketing capabilities, help decision-makers identify potential third-party partners and leaders.

Here’s how we have been acknowledged:

Through-Channel Marketing Automation (TCMA): In “The Forrester Wave™: Through-Channel Marketing Automation, Q2 2018,” Ansira is named a leader and cited as delivering strong co-op, compliance, and market development fund (MDF) functionality to the TCMA market.

Customer Experience Management: In “The Forrester Wave™: Customer Database and Engagement Agencies, Q2 2018,” Ansira is named a strong performer and cited as having a proven track record of growing client relationships into areas like technology strategy, implementation, and customer experience management.

Forrester Wave Customer Data and Customer Engagement Marketing Forrester Wave Customer Data and Customer Engagement Marketing

B2B Marketing: In “Now Tech: B2B Marketing Agencies, North America Q1 2019,” Ansira is included in the large established players category, and we are recognized for core capabilities in technology, operations, and martech management; analytics and insights; and campaign design and programming.

Loyalty Marketing: In “Now Tech: Loyalty Marketing, Q4 2018,” Forrester includes Ansira as a loyalty agency.

Media Services: In “Media Agencies, Global Q3 2018,” Forrester recognizes Ansira as a global media agency that integrates media services with data-driven creative execution.

Marketing Resource Management (MRM): In “Vendor Landscape: Marketing Resource Management (October 20, 2017),” Ansira is listed among vendors who offer comprehensive, end-to-end MRM solutions and performance management.

Consumer Insights Capabilities: In “Vendor Landscape: The Consumer Data Ecosystem’s Service Providers (October 10, 2017),” Ansira is listed among vendors that can assist companies seeking to optimize the use of first, second, third, and zero-party data.

Ansira also has been cited in the Forrester report “Artificial Intelligence Will Spark a Real Marketing Renaissance: CMOs Have a New Partner on the Horizon.”

Ansira is proud to be called a leader and strong performer by the world’s leading research and advisory firm — affirming, in our opinion, our commitment to getting the best business results for our clients.