Two Ansira executives — CEO Daina Middleton and Chief Martech Officer Kelly Jo Sands — have been recognized by MarTechExec for their accomplishments in marketing technology. Named among 50 Women to Know in MarTech 2018, the pair will be included in the weekly installment of the Women in MarTech Series beginning in January.

“We are thrilled to be included,” Middleton says. “As Ansira continues to create a space for women to recognize their unique strength and bring out the remarkable, courageous leader within, we hope to see more women recognized in this industry for their notable accomplishments and insights.”

Prior to being named CEO of Ansira in September 2017, Middleton ran business marketing at Twitter, served as CEO of global performance media agency Performics, and spent 16 years at Hewlett-Packard in a variety of marketing roles.

“It’s exciting to be part of such an amazing group of women, and I’m honored to share this platform with my CEO,” Sands says. “We will continue to motivate and support our coworkers at Ansira as we continue to push the needle forward.”

Earlier this year, Sands was honored in DMN40 Under 40. Since joining Ansira, she has built up the company’s customer-relationship management (CRM) practice and now leads a team of 120.